Sandrah Tubobereni, the creative force behind TUBỌ, founded the brand in 2014 with a singular vision: to merge the timeless elegance of African heritage with modern design aesthetics. Her journey from a business development professional to a celebrated fashion designer is a testament to her unwavering dedication to excellence and creativity. Sandrah's passion for fashion began early, inspired by the rich cultural tapestry of her Nigerian roots.

Born and raised in Port Harcourt, Nigeria, Sandrah's path to fashion was as unique as her designs. She graduated with a First Class MBA in Global Financial Services from Coventry University, bringing a robust business acumen to her creative endeavors. Her experience in business development provided her with a solid foundation to build and grow TUBỌ into a formidable luxury brand.

Sandrah’s designs are a testament to her refined understanding of the female physique and her deep appreciation for her Nigerian heritage. As a self-taught designer, her journey into the fashion world was fueled by a profound passion for creating garments that celebrate and empower women. Each TUBỌ piece reflects her unique aesthetic—one that harmoniously blends traditional African craftsmanship with modern fashion sensibilities. This distinctive style has made TUBỌ synonymous with luxury, sophistication, and cultural pride.

At the heart of TUBỌ’s philosophy is a commitment to celebrating and empowering women. Sandrah believes that fashion is not just about clothing but about making a statement, telling a story, and embodying confidence and strength. Her designs are meticulously crafted to enhance the wearer's natural elegance, making every woman feel like the main character in her own story.

Sandrah's vision extends beyond fashion. She is committed to making a positive impact on her community and the world. Through TUBỌ, she supports local artisans, promotes sustainable practices, and engages in initiatives that foster community development. Her leadership and dedication have not only elevated the brand but have also inspired a new generation of designers and entrepreneurs.

Sandrah’s innovative approach to fashion is evident in TUBỌ’s collections, which include TUBỌ WOMAN (Evening Wear), TUBỌ BRIDE (Bridal), and TUBỌ RTW (Ready to Wear). Each collection tells a unique story, offering garments that are not only beautifully designed but also deeply meaningful. Her ability to push the boundaries of style while staying true to traditional craftsmanship has set TUBỌ apart in the luxury fashion market.

As TUBỌ continues to grow, Sandrah’s unwavering dedication to excellence and innovation drives the brand forward. Her visionary leadership ensures that TUBỌ remains at the forefront of luxury fashion, offering garments that are timeless, empowering, and extraordinarily beautiful. Sandrah Tubobereni’s journey is a powerful story of how passion, creativity, and a strong sense of purpose can create a lasting legacy in the world of fashion.